Wishkoff remembers her early days as a director overseeing recruiters who were combing the Internet for possible candidates, then calling them to talk about a job possibility. Those time-consuming, slow productivity days are long gone for BAYADA’s recruitment managers. The company began using Talenize to find candidates that were not “the usual suspects.” The new users included Wishkoff in her New Jersey division.
“Being such a big company with a large footprint in this market,” Wishkoff said, “we’re typically getting the same clients or same prospects over and over again. What I’ve noticed with Talenize is that we’re getting prospects we’ve never spoken with before. That’s a big plus and a big opportunity for us.”
She sees Talenize as the future of recruiting, which is taking shape faster than expected. “Talenize technology keeps us at the same level as our prospects,” said Tim Wimberly. “They’re not reading the newspaper looking for jobs, they’re searching online and on their cell phones.” This is precisely why Talenize, with its mobile-friendly application process, has become increasingly more relevant.
In the past month alone, 70% of BAYADA applications have been through mobile, underlining its importance.
Wishkoff has a great appreciation for Talenize’s inherent flexibility. “I can look at Talenize analytic reports to see which of our campaigns are getting the best response and which are not generating hits,” she said. “We can tweak those right away because we’re not bound by a contract of ‘your ad has to be out there for X number of days, and you can’t tweak it.’ We can reevaluate our needs periodically, and that’s great.”
According to Wishkoff, that flexibility also extends to Talenize support, spearheaded by Kassidy Voll, Director of Client Engagement for Talenize. “When I give them feedback that something’s not working, they usually have a solution to change it,” she said. “Things are not stagnant. If I say this application question is not working and we need to figure it out, they fix it. If I’m on the dashboard and I want different information, they resolve that. I’m excited to see what the outcome will be of the changes that we’re making right now. They are only getting better and smarter to help us recruit nurses.”
Wishkoff said that she “would certainly recommend” Talenize for the flexibility and control it provides in managing job postings. And she thinks it’s the right idea at the right time, filling a resource gap in her field. “There are a lot of recruiting resources and tools for white-collar jobs,” she said. “There aren’t many recruiting resources specifically for nursing and healthcare. I’ve noticed when I research online, I get redirected, and suddenly they’re talking about hiring accountants or something. Talenize is focused on us, and I like that.”
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